Marketing is about more than the color of your new website

leaders understand that marketing is more than just ‘marcom’ (marketing communications) and the role of marketing involves much more than just creating a message and delivering that message with the tools of advertising and public relations,” the trio write, before going on to get it exactly right: “Industry leaders focus first on the marketplace and identifying market problems that exist and can be solved with technology.”



Reduce automatic notifications to improve productivity

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