November 04, 2011

Is RIM taking too long to release BlackBerry outage peace offering?

by Nestor E. Arellano

 

In cartoons, sitcoms and some real life situations, when a man makes a mistake in a relationship, he usually tries to patch things up with a bunch of flowers.  

Nestor Arellano

A was Research In Motion’s peace offering to over 70 million BlackBerry users who were inconvenienced by an outage that prevented them from using the popular BlackBerry Messenger service. From Oct 19 to Dec. 31, BlackBerry users could pick for free as much as a $100 worth of pre-selected premium apps from RIM’s App World store. The selection, which ranges in price from $5 to $15 each, includes apps such as Sims 3, Bejeweled, Texas Hold’em Poker 2, and Shazam Encore. Enterprise customers also get a month of free tech support.

“This is something we would like to offer as a form of thanks,” said Jim Balsillie, the companies co-CEO. 

At first blush, the move appears to be a master stroke of brinkmanship.  



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